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ROOT E-Bike
Client:
Private
Year:
2021
Service
End-to-end Design Project
True to its name, ROOT e-bike and speed bike embodies a desire to bring people back to their origins. Back to the simple joy and freedom of their very first vehicle. This vision inspired the creation of two distinct yet closely connected models: the EB‑Root e‑bike and the SP‑Root speedbike.
Both vehicles are built on the same guiding principles: practicality, utility, and an authentic connection between rider and machine. ROOT aims to rekindle a familiar feeling while offering modern functionality, creating a seamless bond between users and the mobility solutions that support their everyday lives.
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