Design Strategy Studio
About us
From Portugal, where generations of quality‑driven know‑how across diverse production fields meet cutting‑edge industrial innovation. Led by an industrial designer with a strong understanding of tangible business applications and a powerful network of multidisciplinary professionals, éter understands and supports every need of our clients. Guided by a future‑proof strategy and a clear sense of purpose, we create real value for ambitious businesses striving to lead.
Our mission is to help brands creat impactful products, empowering them to meaningfully connect with users. Through end-to-end product design, we deliver tailored solutions built on strong planning and management. We understand scale and business models, enabling us to design sustainable growth solutions.
Brand Mission
éter. is a trusted partner in industrial design and product development, helping businesses create exceptional products. We deliver design-driven consultancy and development solutions that bridge the physical and digital, enabling sustainable growth. Through end-to-end design and strategic outsourcing, we transform ideas into purposeful, efficient, and lasting realities that inspire people and improve lives.
Brand Vision
Our team
éter. is led by Carlos Pires, an Industrial Designer with extensive international experience in product design, from furniture to lighting or developing user experience and service design. He has collaborated closely with world renowned designers such as Marcel Wanders and William Brand. From an early stage, he was mentored by Casper Vissers (Founder and former CEO of MOOOI), who guided him in developing a business within the design industry. Carlos’s career path also includes launching start-up ventures, managing projects, and introducing innovative, disruptive products to the market.
At éter, we rely on a strong network of experienced industry advisers, ready to contribute with fresh ideas and diverse perspectives to the projects we
develop in-house.
Carlos Pires
Founder and Head of Design at éter.
Águeda | Portugal
Stefan Mahlberg
Project Adviser at éter.
CEO of EEAA Originals
Finland | Helsinki
João Melo
Marketing Adviser éter.
Product Manager at Saint- Gobain PT
Águeda | Portugal
Interested in
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